Identify Your Archive's Strengths from the Donor's Perspective
Take a few minutes to think about why donors would want to support your archive’s work. Answer the following questions:
Assignment: Describe your case as succinctly as possible. Think of it as an elevator speech that you can give going from one floor to another in an elevator.
Download worddoc 1 : Why should donors support you? (Case for Giving)
Explore what donors look for in archives they fund as well as the characteristics of successful organizations. Complete a list of your archives strengths and weakness.
Charitable status: Are you a registered Canadian charity and can you provide charitable receipts? (Foundation donors do not need a charitable receipt but they do use charitable status as a screen for applicants. Some businesses and individuals also make decisions not to provide gifts to organizations that are not registered charities.)
Clearly stated mission: Do you have a mission statement that donors and prospective donors can understand?
Volunteer Board: Do you have a volunteer Board of Directors. If so, who are they? If not, who governs your archive?
History: Do you have a succinct history of your archive that you can use to tell your story to donors?
Planning and Evaluation: Do you have a strategic plan for your archive and a way to evaluate your progress?
Solid financial plan: Do you have a financial plan that is related to your strategic plan?
TIP: When answering these questions, put yourself in the donor’s shoes and ask, “So what?” Try to answer the “so what”.
Assignment: Take a few minutes to answer these questions on the downloadable Word Document: What do funders look for? Download worddoc 2
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